Five Stages that translate to successful Web sites and online applications.

Discover

First, we listen to you. Successful engagements always involve clear communication and a deep understanding of the client’s business situation. Then we study your customers and key audiences, paying special attention not only to what they say, but what they do and where they click. All of the GRIP team are passionate observers of how real-life users interact with products and Web sites.

Define

Your company has many important business goals, with various levels of priority and difficulty. GRIP has been the central planning and product definition hub for many large and complex projects online. We’ll carefully study your technical and content constraints, and help you rank everything into an actionable roadmap that can drive the design process.

Design

In this phase, solutions come into view. In essence, we take our detailed understanding of your key audiences and start solving their problems in a way that leverages the strengths of your business. We continue to discover fresh solutions as we define the conceptual design.

Develop

Depending on the client’s level of technical expertise and resources, our involvement in development can be minimal or comprehensive. In all cases, GRIP delivers detailed and clear designs and specifications, and provides ongoing support for development. GRIP’s technical capabilities include client- and server-side development, e-commerce, content management systems, and CRM.

Deploy

We make sure that designs are ready before they launch. All user testing, quality assurance, and reviews are conducted within GRIP’s testing environment. When all development is complete, we work with the client’s internal team to deploy and launch the site or application.

Site Challenge

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