Helping Make our Youth Brighter

Monday, September 08, 2008

www.brightermindsmedia.com

GRIP Technology partnered with Brighter Minds Media to relaunch its Web site.

The goal of the project was to expand Brighter Minds' on-line presence by creating an exceptional shopping environment for your customers, ultimately increasing your online orders per month, average order size and repeat customers. Through the redesign of the site and creation of the expansive online shop, GRIP exceeded all of objectives including:

• 1. Leverage Brighter Minds’ brand positioning to appeal to past visitors and to convey a compelling story regarding the company’s offering.
• 2. Incorporate interactive capabilities to allow visitors to experience the breadth and depth of Brighter Minds’ incredible product and service offering.
• 3. Create a user friendly, easy to understand and easy to navigate site design.
• 4. Incorporate a robust content management system to allow Brighter Minds to manage all content and assets on the site.
• 5. And most important, facilitate customer interaction with the Brighter Minds Web site to dramatically increase site traffic, grow online sales, build repeat customer visits and establish Brighter Minds as a leading destination for child educational resources, services and tools.

While the site just recently launched, it has been well-received by the Brighter Minds Media team as well as parents, teachers, partners and children.

Visit the site now.