Paul Werth Associates
The Objective
Paul Werth Associates (Werth) is a national full-service public relations, public affairs and marketing communications firm. It focuses on crafting results-driven communications programs and combining the proven models and principles of its profession with cutting-edge tactics and technology. Werth needed an interactive marketing partner to provide the strategic counsel and Web development assistance it needed to further cement the firm’s outstanding reputation.
The Solution
GRIP Technology worked with Werth to develop a comprehensive Web strategy for the firm and its clients. Specific deliverables included:
- Redevelop Werth’s Web site to reflect the firm's unmatched expertise
- Create an Intranet to document the firm’s knowledgebase
- Implement a content management system solution to update Werth’s Web site and those of its key clients
The Results
Werth and its client have been very pleases with the result of their partnership with GRIP. The relationships continue to expand as additional opportunities to collaborate are identified and Werth continues to be an outstanding referral source for GRIP.
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